RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
EGUIDE:
This quick E-Guide from SearchNetworking.com explores why multiple tools are necessary for true end-to-end monitoring and offers tips that will help you deal with multiple tools.
EGUIDE:
Providing a top class customer experience is the key to customer retention, yet, according to a Forrester survey, only 10% of companies plan to invest in multichannel support. This e-guide explains why a strong multichannel presence is a necessity and walks you through the steps to developing your own strategy.
EGUIDE:
Download this expert e-guide to take a look at the top 5 considerations for implementing an EMM strategy, and learn how to overcome challenges such as managing too many devices, BYOD, and lack of policies.
EGUIDE:
This expert e-guide discusses why Prosound, a consulting company that focuses on improving customer phone experience, traded in their spreadsheets for a CRM system with mobile integration. Plus, learn the questions you need to ask yourself before implementing a CRM system.
CASE STUDY:
IMS Health, an information provider to pharmaceutical companies and healthcare organizations, was struggling with an under-performing sales force effectiveness (SFE) system. View this case study to find out how IMS leveraged the latest tools including a UI technology to develop and release the platform in only 5 months.
WHITE PAPER:
Mobile devices are drastically changing the way businesses interact with customers, employees, and partners. As a result, companies need to create user experiences that are specially designed for mobile devices -- in other words, add a "digital dimension" to their interactions.
CASE STUDY:
Access this case study today to learn how Alzheimer's specialist Merz Pharma breathed new life into its employee portal and resolved key communications issues.
WHITE PAPER:
While protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.
WHITE PAPER:
This whitepaper reviews a portfolio of management solutions that simplifies end-user management and service delivery through workplace assessment tools, managed mobile services, managed file services, and much more.